Macy’s is proudly America’s Department Store. For more than 160 years, Macy’s has served generations at every stage of their lives. Our customers come to us for fashion, value and celebration.

Macy’s Marketing delivers a healthy, profitable customer franchise that is growing through engagement and acquisition. Our team leads strategic initiatives such as personalization and monetization, as well as our Star Rewards Loyalty program.

Take the helm of one of the world’s most beloved brands and help bring it to life for our customers. As part of our team, you’ll own, guide, and direct marketing efforts, motivating our customers to strengthen their relationship with our brand. Constantly creating, innovating, and exploring the new, you’ll drive customer engagement and loyalty while sparking excitement.

Job Overview

Our UX Copywriter will develop strategic, meaningful, and persuasive copy that effectively guides users through product experiences. You will own the copywriting process from initial concepts through production and implementation. Drawing from rich customer insights and your own curiosity about what motivates shoppers, you’ll craft nuanced copy that builds on our brand strategy by showing that Macy’s understands what customers want and need from us. Through mastery of our distinctive voice and an eye for detail, you’ll engage audiences with an authentic, conversational style in digital, emerging, and traditional media. You’re curious, innovative, and a conceptual thinker who thrives on the collaboration and healthy debate required to make great work.

You’ll join a team of UX writers and collaborate closely with UX Design, Product, UX Research, Developers, and other relevant teams at all business levels.

Essential Functions

• Writes clear, concise, and compelling copy that simplify the customer experience and keeps users engaged, while minimizing errors and confusion
• Uses writing skills and content design knowledge to create copy across web, mobile apps, & in-store environments, and is empowered to make decisions that ensure compliance & consistency
• Collaborates with designers, researchers, product managers, and developers – influences and adapts to stakeholders and their feedback
• Plans, prioritizes, and organizes a high volume of work and coordinate to meet deadlines
• Proofreads and self-edits to deliver work that is accurate, accessible, and be open to share your work and thought process with team members

Qualifications and Competencies

• We encourage candidates with either a bachelor’s degree or equivalent work experience in a related field to apply.
• 2-3 years of UX copywriting experience, online retail preferred
• Experience writing interface copy (dialogs, tooltips, errors, instructional copy, etc.)
• Strong collaboration skills and experience with UX designers, researchers, product, and developers
• Familiarity with user testing, and an understanding of how to use data to inform copy decisions
• Writing portfolio/samples of UX writing work demonstrating strategic and creative strength


 

Talent Profile:

• Knowledge of design process, product development cycle, and desire to take project ownership
• Exceptional written and verbal communication, organizational and problem-solving skills
• Ability to communicate technical information, issues, and solutions to all levels of business
• Passion for defining new processes and shaping user experiences
• Understanding of accessibility standards and how to write for screen readers.
• Aptitude to be flexible and proactive within a fast-paced environment, working both independently and as part of a team
• The ability to think comprehensively about copy (i.e. the content strategy vs. just one piece of messaging)
• Familiarity with agile/iterative work
• Proficient in Figma and knowledgeable about UI wireframing

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This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Additional benefit details are available at macysJOBS.com.

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