Our client is a well-established digital marketing agency recognized for helping businesses boost their online presence through advanced Paid Search, SEO, and organic social campaigns. Their fully remote team fosters a collaborative, mentoring-focused culture and is celebrated for driving measurable results and ongoing professional growth for both clients and team members.

Role Overview

As a Paid Search Strategist, you’ll play a pivotal role in designing, optimizing, and analyzing paid search (PPC) campaigns, primarily across Google and Microsoft Ads. By directly collaborating with a Senior Paid Search Strategist, you’ll maximize campaign effectiveness and provide actionable, data-driven insights that directly influence client growth and success.

What You'll Do

1. Campaign Execution & Optimization: Launch, manage, and refine Paid Search campaigns, optimizing ad relevance, bidding strategies, and conversion tracking.
2. Performance Monitoring & Strategy: Thoroughly analyze key KPIs (CTR, conversion rate, CPC, account metrics) to drive sustained performance improvements.
3. Collaboration: Craft and present campaign reports, participate in client meetings, and coordinate with creative teams for high-impact ad assets.
4. Continuous Improvement: Keep current on paid search trends, test new strategies, and recommend improvements to internal processes.

Requirements

1. 1+ years of demonstrable paid search experience – agency background preferred
2. Proficiency in Google Ads and Microsoft Ads (Search, Display, Remarketing, YouTube)
3. Strong analytics skills using Google Ads, Google Analytics, and other PPC platforms
4. Experience with keyword research, ad copywriting, A/B testing, and bid optimization
5. Solid knowledge of conversion tracking, audience targeting, and campaign reporting
6. Confident interacting with colleagues and clients using digital collaboration tools
7. Organized, proactive, self-motivated, and adept at managing competing priorities
8. Google Ads Certification (preferred)
9. Familiarity with Paid Social campaigns is a plus

The Ideal Candidate

1. Extremely organized, detail-oriented, and adaptable to client needs
2. Exceptional communicator and collaborator for both client and team impact
3. Enthusiastic about continuous learning and digital marketing industry evolution

Compensation

$55,000 - $65,000

Benefits

1. Fully remote work environment with an annual company retreat
2. 50% company-assisted medical, dental, and vision insurance for employees
3. 401(k) with employer match and profit sharing
4. 20 days of paid flex time off
5. Supportive, transparent culture focused on impact and growth
6. Excellent career development with direct access to leadership and advanced training

Are you looking for remote jobs near your area? At Yulys, thousands of employers are looking for exceptional talent like yours. Find a perfect job now.