SRBX is a 501(c)6 trade association representing the commercial construction industry with nearly 1,100 member companies. It is one of the oldest and largest membership organizations in the Sacramento region. CIEF is a 501(c)3 organization working to empower youth to pursue careers in the built environment. In the 2023-2024 school year, CIEF served nearly 10,000 high school students in five states. CIEF operates a chapter model in other states and also has secondary offices in Irvine, California and Dallas, Texas. The joint organizations serve more than 20,000 people per year at workforce, business development, and networking events, in addition to providing an online planroom, education and safety training, and government advocacy. Each organization has a budget in excess of $2 million and their individual boards of directors and finance committees. SRBX and CIEF have 16 full-time employees.
JOB DESCRIPTION
The Sacramento Regional Builders Exchange (SRBX) and Construction Industry Education Foundation (CIEF) are looking for an experienced Marketing Manager to join our team. This position will be responsible for shaping and executing all marketing and communication strategies, including the development of a comprehensive national marketing plan, management of department budgets, and alignment of marketing initiatives with the organizations’ broader business goals of expanding membership, event attendance, and philanthropic giving. This is a full-time position located in our Sacramento, California office, reporting to the Director of National Youth Programs, and supervising the Marketing and Communications Coordinator.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Shape and implement the organizations’ marketing and communication strategies, aligning them with both short-term and long-term objectives
- Lead the development of integrated marketing plans at the national and local levels, including digital, print, and media strategies to increase brand awareness and engagement
- Create and implement operational processes and policies to promote collaboration across marketing functions and streamline decision making
- Manage and direct critical marketing functions, including market research, content strategy, communications, and demand generation
- Manage press releases, public relations, and earned media, ensuring a consistent and positive organizational presence in local, statewide, and national markets
- Lead advertising placement, social media campaigns, and event promotions designed to increase membership, program participation and event attendance, and philanthropic giving
- Oversee the production and editorial direction of publications and other marketing content
- Collaborate with members and program participants to create promotional materials, including flyers, event signage, brochures, and multimedia content
- Act as a mentor and leader to the Digital Communications and Marketing Manager, providing guidance and performance evaluations
- Manage volunteer Marketing and Communications Committee as well as lead volunteer communication leads with each chapter
- Foster relationships with vendors, media partners, and external stakeholders to manage contracts and outsourced projects
- Establish and monitor budgets for marketing activities, ensuring effective resource allocation
- Evaluate the effectiveness of marketing initiatives using analytics, metrics, and industry trends
- Serve as the organization’s spokesperson for public relations and manage relationships with local, statewide, and national media markets
QUALIFICATIONS
- Minimum of 3 years of experience in marketing, with at least 1 year in a leadership role
- Proven experience managing marketing strategies, budgets, and teams
- Strong writing, editing, and verbal communications skills
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field
- Expertise in digital marketing, social media management, and public relations.
- Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator) and Microsoft Office Suite.
- Experience with Customer Relationship Management (CRM) software or Association Management Software (AMS), and marketing analytics tools.
- Excellent leadership, organizational, and time-management skills.
- Ability to collaborate effectively across departments and with external partners.
COMPENSATION
This is a full-time position with supplemental benefits including medical, dental, vision, life, and a 401k savings program. The anticipated salary is $70,000-$80,000 depending on experience. Applicants must possess a valid driver’s license, a reliable vehicle for traveling to events, and provide proof of auto insurance.
HOW TO APPLY
To apply for this position, submit a cover letter and resume to mmelgoza@cie.foundation. Applications will be accepted until the position is filled. Final candidates will be asked to provide references.The selected candidate will be required to pass FBI and DOJ Background Checks for working with youth and minors and a credit check before the offer is finalized. Candidate should be able to lift up to 40 pounds in office and/or event settings.
No recruiters or third-party placement.
Job Type: Full-time
Pay: $70,000.00 - $80,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Experience:
- Marketing: 3 years (Required)
License/Certification:
- Driver's License (Required)
Ability to Relocate:
- Sacramento, CA 95819: Relocate before starting work (Required)
Work Location: In person
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