Marketing Copywriter Job in Bear | Yulys
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Job Title: Marketing Copywriter

Company Name: Zones
Job Industry: Computer Software
Job Type: Full time
WorkPlace Type: remote
Location: Bear, Delaware, United States
Job Description:
Key Responsibilities
The requirements listed below represent the knowledge, skills, and abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
The copywriter is primarily expected to:
  • Meet deadlines and establish priorities that maintain a productive workflow.
    • Meet production levels established by the manager.
    • Follow standard production procedures to maximize productivity and resources.
    • Manage time effectively, anticipating challenges and deadlines.
    • Consistently review procedures and work habits to minimize downtime.
    • Set and reevaluate priorities as needed.
  • Write accurate content based on the information requested.
    • Use accurate product names, manufacturer names, and relevant content.
    • Write copy that meets legal and ethical standards.
    • Ensure disclaimers and promotional text meet legal standards.
    • Use established trademarks and brand standards.
    • Proofread and spell-check copy during production.
  • Ensure appropriate, consistent, and accurate use of the Zones brand, tone, and voice.
    • Increase exposure and awareness of the Zones brand.
    • Strive for error-free execution of Zones and vendor brand standards.
    • Research and use proper logos, naming, and trademarks in ads and other collateral.
  • Write compelling copy that evokes a direct response from the targeted audience.
    • Implement copywriting best practices while collaborating with designers.
    • Understand and distinguish between specific target audiences.
    • Must have the ability to translate technical terms into a conversational tone.
    • Write content with an SEO/SEM focus in mind.
    • Conduct research to obtain information from relevant resources and determine a product or solution's key selling features.
    • Proofread and edited existing copy for quality assurance.
    • Keep up with the latest industry trends.
  • The role includes content writing for:
    • eBooks
    • White papers
    • Blogs
    • Landing pages
    • Emails
    • Marketing campaign deliverables
    • Online evergreen pages
    • Case studies
    • Battlecards
    • Datasheets
    • PowerPoint presentations
    • Support for blog posts
    • Support for digital signage advertisements
We are seeking candidates with the following qualifications and skills:
Education, certifications, and technology requirements:
  • Degree in advertising, journalism, or English
    • 5+ years of advertising/marketing writing experience or equivalent experience
    • Knowledge and execution of the structure and content of the English language
    • Longform writing portfolio examples
  • Competent computer skills to perform essential functions using Microsoft Office products
    • Effectively communicate information and ideas
    • Excellent organizational and time management skills
    • Knowledge of principles and methods for showing, promoting, and selling products and services
    • Attention to detail to ensure quality, accuracy, and consistency in writing
    • Listen to and understand information and ideas presented verbally
    • Read and understand information and ideas presented in writing
    • Preference is given for understanding of IT and/or having a technology background

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