Position: Marketing Coordinator
Reports to: Marketing Director
Department: High School Outbound (HSOB)
Location: US Remote (see location requirements below)

Who we are:

CIEE is a non-profit study abroad and intercultural exchange organization that transforms lives and builds bridges between individuals and nations through study abroad and international exchange experiences that help people develop skills for living in a globally interdependent and culturally diverse world.

Why work with us:

• You will change the world. CIEE builds bridges between different people, different countries, and different cultures. We help young people participate in high-quality international exchange and study abroad programs that bring the world together. We change lives, our alumni change the world. Be part of the change!
• You will receive a competitive total rewards package. CIEE provides all employees with exceptional benefits offerings that increase total compensation by up to 25%. Our top-tier benefits include:

• • Paid time off and Parental leave
  • Gym Reimbursement Program
  • Employee Assistance Program
  • Short-term & Long-term Disability
  • 6 floating Fridays (based on our eligibility rules)
  • CIEE Study Abroad and TEFL Program discounts
  • 403(b) Retirement Plan with employer contribution
  • Insurance Coverage (life, travel, medical, dental, and vision)
  • Flexible Spending Accounts/Health Savings Accounts (medical and dependent)
  • Voluntary Benefits (identity theft protection, pet insurance, accident, and critical illness)

• 
  You will be part of a fast-paced, international, diverse, and collaborative team of professionals. CIEE operates the largest nonprofit network of study-abroad locations, with facilities and staff in 26 countries. Additionally, we help international participants from over 130 countries come to the USA each year. Committed to excellence and solving whatever problem the world throws at them, CIEE professionals work on international teams and are dedicated to advancing our 75-year-old mission to make the world a more peaceful place.

Who you are:

The Marketing Coordinator supports the planning and execution of the HSOB Content Marketing plan. More specifically, the Marketing Coordinator will be responsible for managing our content calendar, and overseeing publications across CIEE’s social and web presence: from planning and authoring new content across touch points (email, blog, video, social posts, and graphics) to reporting on performance, with an eye towards improving traffic, engagement, and conversions.

This role is a unique opportunity to grow as a well-rounded marketer. We’re looking for candidates with strong project management and analytical skills as well as a creative edge, to be able to not only coordinate but actively contribute to the production, update, and management of our HSOB marketing assets.

This role reports directly to the HSOB Content Marketing Manager and will collaborate internally with another HOSB Marketing Coordinator the larger CIEE Digital Marketing Team and the HSOB sales team to plan the execution of the HSOB marketing plan and track performance over time.

What you’ll do:

Social Media

• Develop and manage social media calendar, and manage publication on Instagram, Tiktok, YouTube and others as assigned
• Develop and manage social media content (video, text and photo)
• Monitor engagement on social media platforms and respond to DMs and comments
• Coordinate student takeovers
• Occasionally identify, recruit and manage micro-influencers
• Develop and own reporting for organic social media content, coordinate with web and digital marketing teams to map out the impact on the user journey and sales pipe
• Monitor social media competitive landscape and stay current on trends, share best practices with the team

Content Marketing

• Support Content Marketing Manager with the planning, development, management, publication, distribution and reporting of existing and new content across our digital ecosystem
• Author new written pieces as required for publication on blog, website and social media
• Keep asset library organized and current

Participant engagement

• Develop and manage engagement contests with participants on program to curate user-generated content
• Coordinate student take-overs on social media

Web content

• Coordinate publication of new content for web
• Author or edit original web content as required
• Curate visuals and video for web pages and shepherd new page content through the internal approval process
• Consolidate web edit requests and coordinate edits with the web team
• Coordinate with CIEE Digital Marketing Team to keep 3rd party site listing inventory up to date
• Act as a brand steward, upholding brand and trademark standards and consistency in all projects

Develop new material and update existing assets

• Able to update/edit existing digital and print collaterals or templates such as sell sheets, flyers, posters etc.
• Help develop copy and curate visuals for new digital and print content o Coordinate external resources for the production of larger scale print, digital, copywriting and video projects

Support mass communication needs

• Supports new email content development as needed by curating new visuals, graphics or copy
• Coordinate production of emails with the web team
• Send ad hoc mass texts and mail merges as needed and in coordination with sales
• Other duties as assigned

What you’ll bring:

Knowledge Requirements:

• Bachelor’s degree in marketing, advertising, business management or related field
• 1-2 years experience in marketing or related function at an agency or internal marcom department

Skill Requirements:

• Excellent project management and organizational skills
• Excellent knowledge of Microsoft Office
• Experience managing social media presence for a brand and direct user engagement
• Excellent written and verbal communication skills
• Experience in basic graphic design and fluency in the Adobe Software suite (specifically, InDesign, Photoshop) or Canva
• Experience with basic video editing (iMovie, Premiere, Windows Movie Maker…)
• Ability to prioritize and balance multiple projects simultaneously
• Comfortable with web-based project management tools and collaboration technologies
• Creative problem-solving with a “can-do mentality”
• Flexible, change-embracing in rapidly evolving work and market environment
• Ability to relate to and work with a wide variety of stakeholders

Optional/Plus:

• Experience with Drupal or similar CMS
• International or Global Education experience

Location Requirements:

The position is available to candidates in the United States, except for candidates residing in:

• New York (State and City)
• Washington (State)
• Colorado
• California
• Jersey City, NJ

Diversity Matters:

CIEE believes that diversity matters and that professionals with diverse backgrounds provide diverse approaches and ideas to solving problems and finding ways to advance our mission to bring the world together. Candidates from underrepresented groups with diverse backgrounds and experiences are strongly encouraged to apply.

Due to federal regulations, a background check will be conducted as a condition of employment.

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