We are seeking a talented and creative Content Writer to join our dynamic team. The ideal candidate will be responsible for producing high-quality written content that aligns with our brand voice and engages our target audience. This role requires a strong understanding of digital marketing strategies, SEO best practices, and the ability to adapt content for various platforms including websites, blogs, and social media.

Duties

1. Develop and write engaging content for various formats including articles, blog posts, white papers, and social media posts.
2. Conduct keyword research to optimize content for search engines and improve visibility.
3. Collaborate with the marketing team to create effective content strategies that align with overall business goals.
4. Edit and proofread content to ensure clarity, grammar, and adherence to brand guidelines.
5. Manage content across multiple platforms using Content Management Systems (CMS) like WordPress.
6. Utilize Adobe Creative Suite for graphic design tasks related to content creation.
7. Analyze performance metrics using tools like Google Analytics to refine content strategies.
8. Stay updated on industry trends in digital marketing, e-commerce, and social media management.

Skills

1. Proficient in SEO techniques and keyword research to enhance online visibility.
2. Experience with Adobe Photoshop and Adobe Creative Suite for creating visual content.
3. Familiarity with HTML and CSS for basic web editing tasks.
4. Strong copywriting skills with a focus on persuasive writing techniques.
5. Knowledge of content management systems, particularly WordPress.
6. Ability to develop comprehensive content strategies that drive engagement and conversions.
7. Experience in social media marketing and management across various platforms.
8. Understanding of e-commerce principles and digital marketing trends.
9. Skills in photography and videography for creating multimedia content.
10. Competence in video editing to produce engaging video materials when necessary.
11. Familiarity with B2B marketing concepts and email marketing best practices.
12. Experience with marketing automation tools is a plus. Join us as we create compelling narratives that resonate with our audience while driving brand awareness and engagement!

Job Types: Part-time, Freelance

Pay: $22.86 - $27.53 per hour

Expected hours: No less than 4 per week

Work Location: Remote

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