Job Title: Automotive Content Specialist (Localization & Standards)

Location: Remote

Department: Marketing

Reports To: US Marketing Director

Job Summary: We seek a creative and strategic Content Specialist to establish localized content standards and oversee domestic content production. This role will develop content templates, set quality benchmarks, and supervise the China HQ team's output to establish brand consistency and market relevance across all platforms.

Key Responsibilities:

1.Content Standardization & Localization

Develop localized content templates and style guides for the China HQ team

Adapt global marketing messages to regional preferences while maintaining brand voice

Establish quality control processes for all localized content

2.Content Supervision & Optimization

Review and approve all domestic team outputs including:

Amazon product listings (A+ Content, bullet points, titles)；Product USPs and other marketing content

Conduct regular content audits and provide constructive feedback

3.Performance Monitoring

Track content performance metrics (CTR, CVR, engagement)

Analyze data to refine content strategies and update templates

Implement A/B testing protocols for continuous improvement

4.Team Training & Collaboration

Train China HQ team on content standards and best practices

Collaborate with China HQ marketing teams to align global and local strategies

Qualifications:

1.Professional Experience

3+ years in content strategy, localization, or digital marketing

Demonstrated experience setting content standards and supervising teams

Background in e-commerce platforms (Amazon/TikTok preferred)

2.Core Competencies

Outstanding English writing/editing skills

Solid analytical skills with data-driven decision making

Ability to develop scalable content systems and processes

3.Preferred Qualifications

· Experience with automotive aftermarket content

· Knowledge of SEO and conversion optimization

· Familiarity with US consumer behavior trends

Job Type: Full-time

Pay: $65,000.00 - $110,000.00 per year

Benefits:

1. 401(k)
2. Health insurance
3. Paid time off

Experience:

1. content marketing: 1 year (Required)
2. automotive content: 1 year (Preferred)

Work Location: Remote